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Announcing the Inaugural GOVirtual Business Expo & Conference in June 2021

Updated: Mar 20, 2023

[FOR IMMEDIATE RELEASE] Organizers aim to create new professional platform for businesses to tap post-pandemic virtual business opportunities

2 March 2021

Hong Kong, China – Responding to the strategic vision and development blueprint for the Greater Bay Area (GBA) by the Chinese Central Government and the Government of the Hong Kong Special Administrative Region, Baobab Tree Event is proud to announce the inaugural edition of GOVirtual Business Expo & Conference (GOVB Expo), to be held on 10-12 June 2021 at the Hong Kong Convention & Exhibition Centre in Hong Kong, China. A unique B2B+B2C hybrid exhibition targeting both trade attendees and public visitors, GOVB Expo, the first physical exhibition focusing on virtual business technology industry after the pandemic, is jointly organized by the Baobab Tree Event Management Co., Ltd. (BTE), CP Exhibition Limited and GS1 Hong Kong Limited, with principle partner KORNERSTONE Limited.

Unique Dual Platform for Innovation Showcase and Customer Interaction

The GOVirtual Business Expo & Conference is a new professional exhibition and conference event dedicated to promoting and enabling virtual businesses. The Expo provides an ideal platform for enterprises to foster collaborations and partnerships with virtual business enablers; for virtual technology solution providers to connect with clients and partners. The Expo, through its efforts in supporting enterprises to unlock and capture the boundaryless potential of virtual business, which becomes ever so critical in the post pandemic economy, believes it can contribute to restarting the business engine of Hong Kong and make a positive impact to the economic recovery of this great city.

“The COVID pandemic has stopped nearly all physical business interactions both internationally and domestically. In this devastating environment, we believe the only way for businesses, be it local SMEs or MNCs, to survive, and even thrive, is to GO Virtual and dive deep into doing business online by embracing latest virtual business enabling technologies such as eCommerce, AI, big data, cloud computing, etc. that eliminate physical boundary and extend their reach endlessly to every corner of the world”, said Ms. Culsin Li, Managing Director of BTE, “We are very pleased to organize the GOVirtual Business Expo & Conference with our highly respected partners in related fields. The organizers’ will dedicate 100% of their expertise and capability to ensure the success of GOVB Expo.”

The Expo will be a one-stop trade platform for all virtual business needs, featuring a full spectrum of exhibitors from 6 impactful sectors including Disruptive Business Innovations, eCommerce, Marketing Technologies, Digital Sales Management, Payment & FinTech, and Supply Chain & Logistics Technologies. Furthermore, 4 specially themed pavilions will be featured on the Expo show, including “Hybrid Park”, “Trailblazer Showcase” gathering GBA incubators, “Future • Connected by 5G” presenting the hottest 5G tech trends, “Young Tech meet-up” bringing In new bloods to the industry. In particular, the Hybrid Park is one of the key highlighted elements of the GOVB Expo. This dual audience platform is perfect place for e-retailers and eCommerce companies to not only see and connect with potential investors, partners, suppliers, vendors for creating business opportunities; but also, at the same time directly meet and interact with customer prospects for expanding their client base.

The event will attract over 8,000 key visitors from business decision makers to angel investors, CEOs to CIOs, heads of marketing to heads of Logistics for their Virtual Business solution quest; and near 20,000 public visitors who enjoy the benefits and convenience realized by virtual business.

Inspiring Co-located Events by Co-Organizers and Partners

In addition, the Expo will host a series of co-located conferences to provide exhibitors, delegates, guests, attendees and visitors additional values for participating in and visiting the GOVB Expo. The exciting array of professional conferences, organized by prominent industry leaders, includes: GS1 Hong Kong Summit, one of the most influential industry events in the region that discuss how technologies and new business strategies are orchestrated to drive digital transformation and smarter business; KORNERSTONE Cloud Forum, which covers a series of topics & tracks including cloud, AI, blockchain, data security, data privacy and more; and the GO Virtual Business Expo onsite conference. Industry experts and business leaders will share valuable insights on technology, innovation and trends, and advices critical to businesses going virtual successfully. The conferences will also study how companies survived or even prospered in the current pandemic crisis, and explore business adaptions and key learnings that account for such successes.

“Committed to helping our members and the wider business community navigate through the downturn, GS1 Hong Kong has been extending the breadth and depth of our services and solutions to promote digital transformation and smart technologies applications in business.” said Anna Lin, Chief Executive of GS1 Hong Kong. “As a major part of our ‘Go Digital • Go Smart’ initiative, I believe GOVB Expo and GS1 Hong Kong Summit will be an excellent platform for business to expand local market and grow its Greater Bay Area presence and across borders, which is in line with our objective to foster a business ecosystem where commerce connectivity and enhanced consumer experience are synergized.”

Great Business Opportunity for Industry

For industry suppliers, the GOVB Expo provides a competitive advantage by building their brand awareness, expanding their clients’ penetration to all local and overseas businesses who look to go virtual, and connecting them to key decision makers.

GOVB Expo & Conference is now inviting network and internet operators, hardware manufacturers, software developers, platform & systems creators, suppliers, solution providers engaged in providing infrastructure, products and services that enable businesses to advance and transform form traditional offline operations to innovative online ventures to exhibit in the GOVB Expo and capture the unlimited opportunities of the GBA’s enormous virtual business market! Stay connected with GOVB Expo



Baobab Tree Event Management Company Limited

Founded in 2011, Baobab Tree Event Management Co., Ltd. (BTE) is a multi-disciplinary event & exhibition specialist headquartered in Hong Kong with branches in Beijing, Shanghai and Guangzhou. BTE offers a complete array of value-driven project management services from strategy consultation to concept development to planning to execution. BTE takes great pride in being a strategic partner to its clients, contributing its expertise and capability in booth sales, conference secretariats, special event production & operations, marketing communications, creative and PR services, etc. to the success of more than 20 large-scale exhibitions and mega events annually.

BTE manages some of the world’s leading tradeshows and events, such as InfoComm China – Asia’s number 1 Pro-AV Communications exhibition (, International Electronics Circuit Exhibition by HKPCA – largest PCB & EA exhibition in the world (, Hong Kong Wine & Dine Festival – Asia’s largest wine & food event, International Chinese New Year Night Parade – Hong Kong ’s most attended public spectator event; and co-organizes two of Asia’s foremost health & green living trade shows: LOHAS Expo ( and Vegetarian Food Asia (

CP Exhibition Limited

CP Exhibition Ltd. (CP) has been a leading organizer of industrial and consumer trade shows in Hong Kong for over 40 years. Since its establishment in 1976, CP has organized nearly 400 trade exhibitions in China, Hong Kong, Vietnam, Sri Lanka, Myanmar, and the Philippines in over 20 topics.

CP launched its first exhibition, “USA Electronics”, in Guangzhou, China in 1980, followed by the very successful biennial “Beijing Aviation” between 1984 and 2013. In 1991, CP launched the “SaigonTex & SaigonFabric – Textile/Garment Machinery and Fabric Expo”, which has now grown to become the largest international exhibition in Vietnam. Between 2006 and 2008, CP joined the Hong Kong Trade Development Council to launch the “Hong Kong International Medical & Healthcare Fair.” CP also launched the first “Philippine Garment Industry and Textile Expo” in Manila in 2018.

GS1 Hong Kong Limited

Founded by the Hong Kong General Chamber of Commerce in 1989, GS1 Hong Kong (GS1 HK) is the local chapter of GS1®, which provides global supply chain standards (product identification key and barcode) and a full spectrum of standard-based platforms, solutions and services that support companies’ digitization to enhance supply chain transparency and efficiency, ensure product authenticity, and facilitate online and offline commerce.

Currently, GS1 HK has around 8,000 corporate members covering close to 20 industries including retail consumer goods, food and food services, healthcare, apparel, logistics as well as information and technology. By engaging with communities of trading partners, industry organisations, government, and technology providers, GS1 HK is fostering a collaborative ecosystem with the vision of “Smarter Business, Better Life”.

Headquartered in Brussels, Belgium, GS1® is a not-for-profit, standards organisation that has 115 national chapters serving 150 economies globally.



Established on 8 Dec 2006, KORNERSTONE, a renowned professional training provider and educational event producer in Asia, has over 10 years of experience in providing professional programs to individuals and corporate members. With the letter K stands for Knowledge, KORNERSTONE has a strong belief that knowledge is the cornerstone of success for every business.

TRAINOCATE becomes the major stakeholder of KORNERSTONE in January 2017. Combined, the companies possess 30 years of experience in delivering superior professional development training programs and events in info-tech, finance, and management across Asia including Singapore, Japan, Malaysia, Indonesia, India, Hong Kong, China, Thailand and Vietnam.


E-Commerce Association of Hong Kong

Hong Kong Wireless Technology Industry Association


Media Contact:

Baobab Tree Event Management Co., Ltd. (Organizer)

Mainland China

Ms. Candy He

Phone (86-20) 8765 8975 ext. 8008

Mobile/WeChat: (86) 136 4274 1504


China Hong Kong, Macau & Overseas

Mr. Han Lai

Phone: (852) 3520 3263

Mobile: (852) 9028 8330


GS1 Hong Kong (Co-organizer)

Ms. Corinna Fung

Phone (852) 2863 9787


Mr. Will Ip

Phone: (852) 2863 9763


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